2009年11月13日 星期五

Google Updates AdWords Editor

A new version of Google's AdWords Editor has been released. Version 7.6.1's new features include:




  • Ad scheduling and advanced location targeting

  • Add/Update Multiple Campaigns

  • Account tree editing

  • Promoted Video ads

  • Export spreadsheet with images (ZIP)



Updated features include:




  • Keyword expansion

  • Campaign and ad group pickers

  • Import CSV error export



There's also new bidding terminology:




  • Max. CPC Search - (previously Max. CPC)

  • Max. CPC Automatic Placements (previously Max. Content CPC)

  • Max. CPC Managed Placements (previously Placement Max. CPC)



There's no change to Max CPA and Max CPM terminology.



Check out the full release notes here.



http://tinyurl.com/yfskoxk